We’re so excited to share that Memory Lane Games has been featured in Google Play’s 2025 #WeArePlay campaign! 🎉
Google Play’s #WeArePlay campaign highlights apps making a real difference in people’s lives, and we’re incredibly proud to be recognised among them.
The campaign video shares the story of how Memory Lane Games was born – from a conversation in a local pub on the Isle of Man, where our founders, inspired by their own mums’ joy in reminiscing over old photos, imagined a way to turn that joy into something that could help others.
Why This Recognition Matters
At Memory Lane Games, our mission has always been simple: to bring joy, connection, and meaningful moments to people living with dementia and their loved ones. Our app is designed to spark memories, ease challenging behaviours, and support caregivers by using reminiscence therapy-inspired games to encourage positive interactions.
To have Google Play recognise our work as part of this campaign is incredible —not just for our team, but for the entire dementia caregiving community we serve.
See Our Feature in #WeArePlay
Our story is now live across Google Play’s channels, including YouTube and the Google Play Developer community.
📺 Watch it here:
How Memory Lane Games Helps Families
Many families caring for a loved one with dementia struggle to find tools that truly help them navigate the challenges of the condition. Memory Lane Games offers:
✅ Reminiscence games designed to spark familiar memories.
✅ A simple, accessible experience designed for older adults and those with cognitive impairments.
✅ A way to create joyful conversations and ease moments of distress.
We’ve heard from thousands of caregivers about the difference the app has made in their lives—from helping spark recognition in a loved one, to simply bringing a smile in difficult moments.
Thank You for Being Part of Our Journey!
This recognition wouldn’t be possible without our incredible community of users, caregivers, and supporters who believe in our mission. Your feedback, stories, and encouragement continue to inspire us, and we’re excited to keep building and improving Memory Lane Games to serve you even better.
📲 Not tried Memory Lane Games yet? Download the app today and see why it’s been recognised as an impact app by Google Play!


We can’t wait to hear what you think—let us know in the comments or on social media! 💜